Zenith watches are the oldest Swiss watch brand, which began its history in 1865 and served as a standard for watches in the first half of the 20th century. Swiss watches Zenith at that time were used as on-board time meters on Air Force aircraft and Navy ships in many European countries and even the USA. And, of course, as a very accurate, reliable and practical wrist watch.

In 2000, at the turn of the century, the company was bought by the French concern LVMH-group, which specializes in the production of luxury goods, and Zenith watches receive a new inspiring impetus: inexpensive models disappear from the Zenith line and, on the contrary, the brand replenishes its products with luxurious models worthy of kings and princes.